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Insights on Today's E-Commerce

Drew Melendy

Drew Melendy

Recent Posts

Business Strategy Apr 29, 2019

The Psychology of Live Sales: The Formula for Addictive Shopping Experiences

Every Thursday at 6pm c, Mindy Switzer Mass stands behind her smartphone to greet her loyal customers via Facebook Live. As the viewer ticker starts, you can watch it rise from one to hundreds in a matter of seconds. Comments start to pour in almost as quickly as the ticker numbers rise.  What...
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Business Strategy, DIY Nov 17, 2020

5 Tips for Creating An Effective Online Return Policy

Returns can be a burdensome and altogether exhausting part of doing business online. You might celebrate when a new customer goes on an extravagant shopping spree with you one day, just to find them...
Technology, Mobile App, Live Sales, Social Media Nov 06, 2020

CommentSold CEO Shares Live Selling Insights with MarketScale

Due to social distancing and the mass digitization of everyday life, retailers are turning to novel approaches, new mediums, and innovative technologies to help them reach customers in new and...
Marketing, Technology, Sales, Business Strategy Nov 04, 2020

4 Retail Trends That Will Shape the 2020 Holiday Season

With the Coronavirus fallout and a fluctuating economy, holiday retail is looking like a mixed bag for 2020. What can retailers expect? Even experts can’t say for certain, but this year's retail...
Marketing, Technology, Sales, Business Strategy Oct 21, 2020

3 Ways to Maximize Holiday Sales with Engaging E-Commerce Tactics

A unique holiday season is on the horizon as retailers rely more heavily on digital channels and less on in-store sales. New consumer behaviors put online shopping at the forefront. Here’s how your...
Business Strategy, Social Media Oct 16, 2020

How Social Media Can Grow Your Pet Business

Selling pet supplies and services online can be a challenge for businesses that aren’t sure how to maximize their reach. But there’s great news for those in the pets industry! Most of your target...
Marketing, Sales, Business Strategy, Shipping & Fulfillment Oct 08, 2020

Holiday Retail 2020: Key Dates to Prepare For

As the coronavirus pandemic continues to disrupt the retail industry, many businesses are preparing for the most uncertain holiday shopping season they’ve ever faced. Big box stores and megabrands...
Marketing Aug 19, 2020

4 Reasons Why Your Business Needs an Email List

Whether you’re a brand new online business or a brick-and-mortar business looking to bring your store online, building an email list is one of the first essential steps you should take.  Why? An...
Marketing Jul 13, 2020

7 Simple Tips to Improve Your Product Photography

When it comes to selling online, product images are undoubtedly the most vital defining factor in your success. Shoppers are quick to make snap judgments about the quality of your inventory and your...
Marketing, Mobile App Jul 07, 2020

How to Create the Perfect Launch Screen for Your Mobile App

Imagine that an eager shopper downloads your app for the first time. As they tap your app icon from their home screen, the screen fills with a page with your brand’s iconic imagery- a logo, a look, a...
Mobile App, Live Sales Jun 19, 2020

3 Ways to Leverage Video Selling with Mobile Apps

By 2021, 72% of all retail e-commerce will be generated through mobile commerce. Businesses must accommodate mobile shopping today if they intend to grow into the future. That’s why virtually every...

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