Insights on Today's E-Commerce

Social sellers understand the importance of Facebook and Instagram in their marketing strategy because, often, it is their means of selling. Facebook has built in tools that are hugely advantageous to any business, but especially for social sellers. Here’s why.

1.47 billion people on average log onto Facebook on the daily. Needless to say, if you want to put your advertisements in front of a massive audience, Facebook is hard to beat. Facebook has many ways to help with advertising. However, the most efficient, low maintenance, cost effective advertisements are Facebook dynamic ads.

If you’re used to using social media to sell your goods, you may wonder why you need anything more to run your business. Social media proves itself as exceptional way to stay in touch with customers and build relationships with new ones. This is great for social sellers. However, it does have its limitations. It is well worth looking into building a digital storefront to bypass those hindrances and benefit you in ways that social media can’t deliver. Here’s how a website can accomplish this.

Nothing’s more exciting than seeing people in a shopping frenzy on your page. The volume of comments promises optimistic figures and projections for your business.

However, that excitement tends to die down after a little while and the reality sets in that most of those customers may never actually pay for what they threw into their cart in the heat of the moment.  An average of 69% of online carts are being abandoned by users. What can you do to mitigate this?

One of eCommerce's biggest hurdles is to keep customers from abandoning carts. It turns out that quite a lot of us are actually window shoppers dreaming of owning those carted items. That is, until we get to the exchange of money. Whether it be sticker shock or merely procrastination, offering free shipping incentives within an hour of carting helps markedly with this problem. CommentSold has a feature that can detect if your customers have paid in this time frame and automatically calculate free shipping for their order. As such, the team whipped up some fun freebies for those using it to entice their customers into quick checkouts. Simply right click and save. Enjoy!

What’s tedious, time-consuming, and costs you money? This isn’t a riddle. It’s manual invoicing and it’s the cold, hard truth. It’s nobody’s favorite, but it must be done. Every time goods or services are sold, an invoice must be created. Proper invoicing is absolutely critical to good customer relationships, record keeping (for both parties), and your businesses’ cash flow.

So how do you handle this? You have two choices- automate or grind. There are so many reasons to choose automated invoicing. It is absolutely worth skipping the grind for your sanity, your wallet, and for your customers. Here’s why.