Insights on Social Commerce | CommentSold

Business Strategy Apr 29, 2019

The Psychology of Live Sales: The Formula for Addictive Shopping Experiences

Every Thursday at 6pm c, Mindy Switzer Mass stands behind her smartphone to greet her loyal customers via Facebook Live. As the viewer ticker starts, you can watch it rise from one to hundreds in a matter of seconds. Comments start to pour in almost as quickly as the ticker numbers rise. What...

Marketing, Technology, Sales, Business Strategy Oct 21, 2020

3 Ways to Maximize Holiday Sales with Engaging E-Commerce Tactics

A unique holiday season is on the horizon as retailers rely more heavily on digital channels and less on in-store sales. New consumer behaviors put online shopping at the forefront. Here’s how your...

Business Strategy, Social Media Oct 16, 2020

How Social Media Can Grow Your Pet Business

Selling pet supplies and services online can be a challenge for businesses that aren’t sure how to maximize their reach. But there’s great news for those in the pets industry! Most of your target...

Marketing, Sales, Business Strategy, Shipping & Fulfillment Oct 08, 2020

Holiday Retail 2020: Key Dates to Prepare For

As the coronavirus pandemic continues to disrupt the retail industry, many businesses are preparing for the most uncertain holiday shopping season they’ve ever faced. Big box stores and megabrands...

Business Strategy, Live Sales, Facebook Oct 06, 2020

3 Ways Craft Businesses are Using Facebook Live to Sell More

Have you heard how some very clever arts & crafts retailers and sewing shops are using Facebook Live to sell crafts and craft supplies online? Yep, while a host of craft businesses are only starting...

Marketing, Business Strategy Oct 02, 2020

Boutique Tips: Holiday Marketing Mastery

The Holidays are coming! Are you ready?As boutique owners, we often focus on making everyone else’s holiday enjoyable and we forget about our own! Make it your best year yet with these maximizing...

Business Strategy Sep 29, 2020

Interview with the Experts: Advice for Holiday Retail Prep

2020 has been a strange year, to say the least, especially in the world of retail. With COVID-19 changing the way that consumers shop, retailers need to be ready to double down on digital and find...

Technology, Business Strategy Aug 14, 2020

6 Tips for Selling Home Decor on Social Media

No one has to tell you how to sell home decor products in a real brick and mortar store, but do you know how to sell home decor products online? Now more than ever, people are craving the things...

Business Strategy, Social Media, Wholesale Jun 16, 2020

How Wholesalers Use CommentSold to Sell to Retailers in Facebook Groups

Meeting your target market and engaging with them on a personal level is difficult to do when tradeshows aren’t on the calendar and showrooms are shuttered. What then? Cold calls and...

Business Strategy, Wholesale Jun 04, 2020

The Benefits of Social Selling for Wholesalers

You’ve probably seen firsthand how powerful social commerce is for the retail industry. These days, it’s easy to stumble upon a Facebook Live sale or posts urging customers to comment “sold” to shop.

Marketing, Technology, Business Strategy May 19, 2020

What Is SEO & How Does It Work for E-commerce?

Recent studies show that up to 81% of retail consumers begin their shopping experience with a simple online search. If your website doesn’t show up in their results, you could miss out on a ton of...

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