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Insights on Today's E-Commerce

Business Strategy Apr 29, 2019

The Psychology of Live Sales: The Formula for Addictive Shopping Experiences

Every Thursday at 6pm c, Mindy Switzer Mass stands behind her smartphone to greet her loyal customers via Facebook Live. As the viewer ticker starts, you can watch it rise from one to hundreds in a matter of seconds. Comments start to pour in almost as quickly as the ticker numbers rise.  What...
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featured Mar 05, 2019

What Is Warehouse Optimization & Why Does It Matter?

Your warehouse operations are the backbone of your business. It affects everything from intake to your product reaching your customers’ doors. Whether you’re a small business or a large corporation, warehouse optimization should be the top-most concern. No other area of business has more potential...
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Why Social Selling Is Useful in Retail Today

Retailers are noticing that social media platforms are more than the means to broadcast advertisements. They are a critical tool for understanding their ideal customer, connecting with them, and...

3 Comment Selling Strategies That Drive Growth

Every day we hear the promise of newer, better technology to revolutionize the way social retailers do business. Chatbots, auto-invoicing systems, inventory management software all promise better...
Comment Selling Sep 07, 2018

Comment Selling 101: What is it and why do you need it?

Having brand presence on social media is a requirement, not an option in today’s socially connected world. It’s valuable for advertisement, brand presentation, fan connection and customer service....

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