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Insights on Today's E-Commerce

Business Strategy Apr 29, 2019

The Psychology of Live Sales: The Formula for Addictive Shopping Experiences

Every Thursday at 6pm c, Mindy Switzer Mass stands behind her smartphone to greet her loyal customers via Facebook Live. As the viewer ticker starts, you can watch it rise from one to hundreds in a matter of seconds. Comments start to pour in almost as quickly as the ticker numbers rise.  What...
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featured Mar 05, 2019

What Is Warehouse Optimization & Why Does It Matter?

Your warehouse operations are the backbone of your business. It affects everything from intake to your product reaching your customers’ doors. Whether you’re a small business or a large corporation, warehouse optimization should be the top-most concern. No other area of business has more potential...
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Live Sales, Facebook May 09, 2019

Hot Tips to Work The Crowd While Conducting Live Sales

Step right up! Step right up! Today we’re going to talk about one of the most essential aspects of Live Sales- showmanship. It’s no secret that showmanship can win you sales. It grabs the prospect...
Live Sales, Facebook, Instagram Apr 26, 2019

Why Vertical Videos Are the Best Format for Social Media

In the past few years, there’s been a dramatic increase in the consumption of video content on social. In fact, over 100 million hours of video are watched on Facebook per day. 45% of people watch...
Facebook Jan 30, 2019

Facebook Group Changes: Helpful or Hurtful for Social Sellers?

Mid-January held unsuspecting changes for Facebook Groups. Needless to say, when Facebook implemented changes and group numbers plummeted overnight, many business owners were left feeling frantic and...

6 Fast Growing Ecommerce Trends to Utilize in 2019

What are some can't miss strategies and technologies to drive growth in the new year? For 2019, we’ll see an uptick in both emerging selling techniques and established technology that are must-haves...

The Shocking Importance of Multichannel Consistency in Customer Experiences

As technology continues to play an important role in the way we interact with brands, we do so across multiple devices through many selling channels, including their social media pages and profiles,...
Technology, Facebook Aug 08, 2018

What You Need to Know About Facebook's Recent Notification Changes

You may have seen an update from Facebook about their recent notification changes. Even if you haven’t, chances are your customers have! Here is what they are seeing: So what does this mean for...

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