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Insights on Today's E-Commerce

Business Strategy Apr 29, 2019

The Psychology of Live Sales: The Formula for Addictive Shopping Experiences

Every Thursday at 6pm c, Mindy Switzer Mass stands behind her smartphone to greet her loyal customers via Facebook Live. As the viewer ticker starts, you can watch it rise from one to hundreds in a matter of seconds. Comments start to pour in almost as quickly as the ticker numbers rise.  What...
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Why Social Sellers Still Use Paid Ads

Social sellers understand the importance of Facebook and Instagram in their marketing strategy because, often, it is their means of selling. Facebook has built in tools that are hugely advantageous...
Marketing, Technology Aug 28, 2018

5 Types of Ads Social Sellers Need to Start Using Today

Since the dawn of Facebook, the social media platform has become a marketing mecca for those who want to promote their business and sell their goods. This has not gone unnoticed by the company, which...

6 Key Benefits of Facebook Dynamic Ads

1.47 billion people on average log onto Facebook on the daily. Needless to say, if you want to put your advertisements in front of a massive audience, Facebook is hard to beat. Facebook has many ways...

Why Social Sellers Still Need an Online Storefront

If you’re used to using social media to sell your goods, you may wonder why you need anything more to run your business. Social media proves itself as exceptional way to stay in touch with customers...

Free Graphics To Help Reduce Cart Abandonment

One of eCommerce's biggest hurdles is to keep customers from abandoning carts. It turns out that quite a lot of us are actually window shoppers dreaming of owning those carted items. That is, until...
Marketing Jul 23, 2018

Engagement 101: How To Foster Belonging In Social Selling

CommentSold is an amazing tool for your Group or your Facebook Page during your sales, but you’ll want to keep the fun alive for your customers to still want to see your posts well after. The first...

Tips For Success With Facebook Live Sales

People like watching videos. And evidently they love watching live video. With people interacting 6x more with live video vs pre-recorded, livestreaming has proven itself to be a super powerful...

Why Top Brands Are Using Facebook Live

While some might believe that technology has been a hindrance to human connection, others have used it to connect to their audiences in new and unique ways. Since the integration of live video...

How Mobile Apps Protect Your Brand

While social media can be a powerful instrument in marketing your brand, it is not the be-all end-all of marketing tools. Ever-changing social media algorithms have been known to hinder engagement...

DIY: Designing Your Store's Mobile App Icon

App icons. Every phone is filled with them.If you’re contemplating getting your very own mobile app, you will have to create one that really stands out from the crowd. We put together a list of...

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