6 Essential Steps to Launching a Successful Online Boutique

Posted by Drew Estelle on Oct 25, 2018 4:44:15 PM

Starting a boutique is a fun and exciting time for business owners. However, it’s also a time filled with lots of decisions and planning. Building anything from the bottom up takes time and research to begin, so we created a blueprint from the most sought out lessons for newbies. So without further ado, here are six essential steps for launching a successful online boutique!

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Topics: Inventory Management, Inventory Purchasing, Invoicing, Business Strategy, Sales, Technology, Marketing

Why Customers Love Paying With Auto-Charge Checkout

Posted by Drew Estelle on Sep 13, 2018 2:59:45 PM

It takes all kinds to make a world, which is probably why there are so many shoppers with different checkout preferences. One thing's for certain, though. The easier the check out process, the easier you can reduce cart abandonment and close sales with all types.

You can’t get easier than a one step checkout. Amazon got it right. Now you can too.

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Topics: Technology, Sales

Comment Selling 101: What is it and why do you need it?

Posted by Drew Estelle on Sep 7, 2018 11:00:00 AM

Having brand presence on social media is a requirement, not an option in today’s socially connected world. It’s valuable for advertisement, brand presentation, fan connection and customer service. And while social media is transforming the way that people interact with brands, it is also making waves in the way people shop with those brands within those social networks. Businesses are now finding how to leverage their social media channels to sell to fans in new and unique ways.

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Topics: Live Sales, Technology, Marketing, Sales

Why Social Sellers Still Use Paid Ads

Posted by Drew Estelle on Sep 3, 2018 11:00:00 AM

Social sellers understand the importance of Facebook and Instagram in their marketing strategy because, often, it is their means of selling. Facebook has built in tools that are hugely advantageous to any business, but especially for social sellers. Here’s why.

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Topics: Business Strategy, Marketing, Technology

How to Shop Using CommentSold

Posted by Drew Estelle on Aug 31, 2018 3:27:01 PM

CommentSold fam, do your customers need some guidance on how to purchase your goods?  Here's a guide with all they need to know about purchasing through CommentSold.

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Topics: Technology, Sales, Live Sales, Invoicing

5 Types of Ads Social Sellers Need to Start Using Today

Posted by Drew Estelle on Aug 28, 2018 3:31:48 PM

Since the dawn of Facebook, the social media platform has become a marketing mecca for those who want to promote their business and sell their goods. This has not gone unnoticed by the company, which has morphed it into a pretty sophisticated marketing tool. In this process, Facebook has created features for businesses to drive traffic to different selling platforms, increase audience engagement, and entice new customers to make purchases. Today, Facebook supports multiple advertising types across both Facebook and Instagram. Here are 5 types of ads social sellers should be using to up their game.

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Topics: Technology, Marketing

6 Key Benefits of Facebook Dynamic Ads

Posted by Drew Estelle on Aug 24, 2018 4:39:29 PM

1.47 billion people on average log onto Facebook on the daily. Needless to say, if you want to put your advertisements in front of a massive audience, Facebook is hard to beat. Facebook has many ways to help with advertising. However, the most efficient, low maintenance, cost effective advertisements are Facebook dynamic ads.

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Topics: Business Strategy, Technology, Marketing

What You Need to Know About Facebook's Recent Notification Changes

Posted by Kimberly on Aug 8, 2018 2:30:53 PM

You may have seen an update from Facebook about their recent notification changes. Even if you haven’t, chances are your customers have! Here is what they are seeing:

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Topics: Facebook, Technology

How to Reduce Cart Abandonment and Get Paid

Posted by Drew Estelle on Jul 27, 2018 2:21:26 PM

Nothing’s more exciting than seeing people in a shopping frenzy on your page. The volume of comments promises optimistic figures and projections for your business.

However, that excitement tends to die down after a little while and the reality sets in that most of those customers may never actually pay for what they threw into their cart in the heat of the moment.  An average of 69% of online carts are being abandoned by users. What can you do to mitigate this?

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Topics: Business Strategy, Technology, Invoicing

6 Reasons You Should Stop Manually Invoicing Immediately

Posted by Drew Estelle on Jul 27, 2018 1:41:05 PM

Technology allows the streamlining of every process from procurement through marketing, sales and fulfillment. So why are some businesses still using their precious resources on manually reporting, billing, and chasing payments? We think it’s high time to ditch manual invoicing. Here are 6 good reasons why you should get this process automated or get left behind:

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Topics: Technology, Sales, Invoicing

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