6 Reasons Why Gift Cards Will Take Your Sales to the Next Level

Posted by Drew Estelle on Nov 8, 2018 10:18:43 PM

The gift card industry is huge. No question about why either. Gift cards are an easy buy for every occasion, allow the recipient freedom to choose from a variety of gifts, and give stores a boost in sales and returning business. As such, it would be unwise to overlook them as a profitable addition to your store. Here are a few other reasons to look into including gift cards in your business strategy today.

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Topics: Business Strategy, Sales, Technology, Marketing

Festive Ideas for Strong Seasonal Branding

Posted by Drew Estelle on Nov 2, 2018 5:31:17 PM

Branding for the holidays is just like decorating your home to show off your festive spirit. But instead of hanging up wreaths and putting out lights, you’re aligning your brand identity with the look and feel of the season. This simple tactic draws attention to your brand and demonstrates that you’re ready for the holidays. Let’s look at a few ways to get creative with seasonal branding efforts!

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Topics: Business Strategy, Technology, Marketing, Sales

7 Easy Upsells for the Holiday Season

Posted by Drew Estelle on Oct 30, 2018 6:28:46 PM

The holidays are fast approaching and customers are on the hunt for the perfect presents for their loved ones. This is an excellent time to make sure you’re equipped to meet those needs and increase your sales. As such, these small offerings can have a surprisingly big impact on your bottom line.

If you need some ideas for good inventory buys for holiday upsells, we’ve got a few for you! Here's a list of our picks and where you can source them.

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Topics: Sales, Inventory Purchasing

6 Essential Steps to Launching a Successful Online Boutique

Posted by Drew Estelle on Oct 25, 2018 4:44:15 PM

Starting a boutique is a fun and exciting time for business owners. However, it’s also a time filled with lots of decisions and planning. Building anything from the bottom up takes time and research to begin, so we created a blueprint from the most sought out lessons for newbies. So without further ado, here are six essential steps for launching a successful online boutique!

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Topics: Inventory Management, Inventory Purchasing, Invoicing, Business Strategy, Sales, Technology, Marketing

The Beginner's Guide to Wholesale Pack Ratios

Posted by Drew Estelle on Oct 24, 2018 1:04:00 PM

If you’re buying wholesale clothing for the first time, you’ll need to know a few things about the ordering options you’ll be presented with. Not sure where to start? We’ve got you covered.

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Topics: Inventory Purchasing

How to Break Free From MLMs and Break Ground on Your New Business

Posted by Drew Estelle on Oct 8, 2018 10:02:24 AM

If you've decided to leave your Multi-Level Marketing company to start your own business venture, you may be wondering where to begin. For many, this is a difficult and intimidating situation. Be that as it may, we think we can lessen the hesitation by providing you with a list of considerations that help guide you through this decision. Let's take it from the top.

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Topics: Business Strategy

How One Boutique Attributes Half of Facebook Sales to Their Group

Posted by Drew Estelle on Sep 25, 2018 2:03:40 PM

In 2013, two college juniors, Laura and Autumn, formed Flaunt Boutique as a way to give their friends and family affordable and quality jewelry. Since then, they have expanded their inventory to include clothing, shoes, and accessories to serve their tens of thousands of fans. They’ve opened a couple of avenues to accomplish this, selling through social media channels, Instagram and Facebook. The most notable one, however, is their Facebook Group, Flaunt Last Call. The boutique makes up a whopping 50% of their total Facebook sales through the group. With comment selling in their arsenal, they’ve been able to make $10,000 on a single post within it. Here’s how they boosted their success with the help of their group.

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Topics: Sales, Marketing

3 Cures for Your Dreaded Sales Hangover

Posted by Drew Estelle on Sep 23, 2018 9:32:44 PM

When running end of season sales, destash deals, and general clearance clean up, you are bound to get substantial traffic and make a lot of sales. However, discounts will start to wind down and so will the excitement surrounding them. When purchases dwindle and you're stuck with leftover stock, you're also left with a dreaded sales hangover. It can be a tricky time but don’t fret. We have some cures!

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Topics: Business Strategy

Why Boss Babes Are Loving Life After MLMs

Posted by Drew Estelle on Sep 17, 2018 6:00:00 PM

Many stay at home moms, aspiring solopreneurs, and those looking to make some supplemental income have set out with a dream to create their own businesses. Some have turned to multi-level marketing companies to help them achieve that dream only to find that they fall short of that dream in some pretty alarming ways.

Instead of depending on MLM's to reliably provide quality products and offer fair business practices, many of these dreamers are breaking free from these companies to stop being a glorified reseller and start being a full-on boss babe with their very own businesses! Here's why.

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Why Customers Love Paying With Auto-Charge Checkout

Posted by Drew Estelle on Sep 13, 2018 2:59:45 PM

It takes all kinds to make a world, which is probably why there are so many shoppers with different checkout preferences. One thing's for certain, though. The easier the check out process, the easier you can reduce cart abandonment and close sales with all types.

You can’t get easier than a one step checkout. Amazon got it right. Now you can too.

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Topics: Technology, Sales

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